An App provides a more interactive and robust mobile user experience:-Allows you to send notifications directly to user phones which is 10 times more effective than email\n-Ability to have local databases on mobile devices\n-Enable users to take advantage of their built in camera\n-Gives users better performance because the app runs within the device rather than from the web\n-Help your business be found through the App Stores where tens of thousands of searches occur per day in your area\n-Native apps offer better security because the binary code is compiled and more difficult to compromise

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