Geo-Tracking Can Get You More Customers

Geo-Tracking Can Get You More Customers

If you haven’t heard, a new technology called geo-tracking has been spreading through the smartphone industry like wild-fire. Geo-tracking allows you to track where an individual, or in some cases equipment, is, via their smartphone. With certain apps, this geo-tracking feature can be hidden in such a way that the user will not know that their location is being sent out.

If Geo-tracking was around when I was a teen, I probably would have spent most of my childhood behind barred bedroom windows.

Businesses are finding more and more ways to use Geo-tracking capabilities. From the construction industry to public safety, geo-tracking can be used in a myriad of ways. Normally, an app that has the capability to geo-track can cost a fortune, but by using Snappii’s intuitive app-editor you can create an app that does all of the above (and more!) for FREE (14-Day-Trial).

So how does geo-tracking capabilities help all sorts of different businesses?

Geo-Tracking in Universities

Campus security all around America has been tightening up due to an increase in campus violence in the past few years. As students get smarter about how they commit crimes, campus security had to keep up and fight back.

Aside from knowing exactly where every officer is at any moment, geo-tracking helps university security by pinpointing where a victim could be. The victim simply has to open their university app, press a button, and the campus security will be informed of their exact location. By enabling the users to push their location to university officers, even students on the run can be kept safe no matter where they are. And because most universities have wi-fi in every corner, no student is left stranded in dangerous situations.

Schedule Dispatchers and Routes

Businesses that dispatch fleets have had the technology to view where their fleets are for a while, but it required special hardware to be mounted onto the vehicles in order to work properly. This hardware has always been an expensive option, and fixing them was as much of a nightmare has installing them.

So what makes geo-tracking different? Geo-tracking workers by tracking the employee’s smartphone instead of their actual vehicle. Once the app is built, there are barely any additional cost associated with enabling geo-tracking in your business (especially if you use Snappii). It’s just a matter of downloading the mobile app on the employee’s mobile device, and informing them to leave their data on. Even if a driver does not have receive signal in certain areas, the dispatcher will be informed of their location as soon as the driver enters an area with signal again.

Tracking employees and contractors

Speaking of vehicles, companies that lend out vehicles have long sought after a way to track their employees to ensure they don’t use their vehicle outside of work. Employees that use vehicles out of the job not only present significant insurance issues, but can also cause tax-related issues as well. A similar technique can also be used for on-site equipment, like bulldozers.

Contractors (and even employees sometimes) are also notorious for over-quoting the cost of a job based on labor hours. Geo-tracking ensures the app-owner that contractors are spending the correct amount of time on and away from the job site. If an employee decides to lie about their hours, the report will show the discrepancy and correct disciplinary action can be taken – with proof!

Creating an app that has geo-tracking enabled can be a headache. With the cost of hiring developers at an all-time high, mobile apps have almost become exclusive to only the biggest companies with the deepest wallets. Snappii changes that.

Using Snappi’s industry-leading platform for building mobile apps, companies big and small can have the same technology for a fraction of the price. Try our app builder today with a FREE trial for 14-days (some apps are free for even longer than that!) and see how easy it is to put together your own geo-tracking mobile app.


How do you want to build your App?
Choose a ready-made app template for my business and customize it in WYSIWYG Editor
video tutorial
Video tutorial
From scratch using WYSIWYG Editor
video tutorial
Video tutorial
Open my apps

First name

Last name

Job title

Company

Company size

Phone

Email

Password

agree-license
I read and agree with the Terms of Service

Email

Password

Forgot password