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Apple and Google Appstores are loaded with games, weather mobile business apps and map mobile business apps, but surprisingly very few business mobile business apps.
You would think that with smartphones and tablets now outnumbering laptops and desktop computers there would be a ton of specific business mobile business apps covering many industries and specific needs.
I think there are several reasons for this.
First, it is purely history. Historically games were the first mobile business apps in the app stores and given them the popularity they enjoy. People are used to going to app stores to find mobile business apps. Interestingly since the app stores are now on every device the same people began to search for mobile business apps they need for their business. At Snappii we were frankly really surprised that people would be looking in such volume for mobile business apps like Heavy Equipment Inspection in App Stores.
The second reason for business app shortage is that developers don’t know what functionality should be included. Only the business users have a clear understanding of what features they need to have in the mobile business apps, but only until visual wysiwyg, drag-and-drop app development tools like www.snappii.com came along business people could not even imagine about being able to build mobile business apps without programmers.
Which brings us to the third reason. Business people don’t think they can build business mobile business apps without coding and that means finding programmers. So they end up hiring app developers to develop mobile business apps for internal use only and often times don’t even bother submitting the mobile business apps to the app stores.
I believe in time this will change. The massive install base of smartphones and tablet devices present app developers a similar opportunity as when IBM PC came out in 1981. Business people need and want mobile business apps to use on their mobile devices.
