Author posts Alex Bakman

Jason W., Director of Field Operations, Barton Mutual

The best field tool we have implemented to date!

The attentiveness of the Snappii team during the development of our app was second to none and has continued after implementation. The development and implementation process was painless and fast. I still cannot believe the turnaround time from first discussion to testing. Snappii’s product was a perfect fit to fix a long-time deficiency in our processes. I feel like with Snappii, we are developing a partnership, not just buying a product!

I cannot say enough good things about our experience with the Snappii team. Not only myself but my entire management team have praised this process and end product for our company.

Lucas H., Owner, Dragon’s Keep Holdings LTD

Design for specific needs.
110%. Always checking in to make sure it’s suiting my needs. Always willing to fix bugs I find in the system. Couldn’t have found a better team.
I like the fact that they make my ideas come to life in the app. Can’t think of anything that I haven’t liked. Great team, great communication, experienced team.

Maximizing Trade Show Success: Leveraging Mobile Apps to Capture Leads

Trade shows have long been a fundamental aspect of business networking, providing companies with invaluable opportunities to showcase their products and services while connecting with potential clients and partners. However, the traditional methods of gathering leads, such as manual note-taking and exchanging business cards, can be cumbersome and prone to errors. In today’s digital age, leveraging mobile apps at trade shows has become a game-changer for businesses, streamlining lead generation and enhancing overall event success. In this blog post, we’ll explore the benefits of using mobile apps to collect leads at trade shows and provide practical tips to make the most of this cutting-edge technology.

Benefits of Using Mobile Apps for Lead Collection

1.  Efficiency and Accuracy : Mobile apps designed for lead collection eliminate the need for manual note-taking and minimize human error in transcribing contact information. With a few taps on their smartphones or tablets, exhibitors can effortlessly gather attendee details, ensuring a seamless and precise lead generation process.

2.  Real-time Data Access : Traditional lead collection methods often require post-show data entry, leading to delays in follow-up and potential loss of leads. Mobile apps enable real-time data access, allowing exhibitors to access and analyze leads instantly, thereby expediting their post-event strategies.

3.  Enhanced Lead Qualification : Many mobile apps offer customizable lead qualification options, enabling exhibitors to categorize leads based on specific criteria. This functionality ensures that follow-up efforts can be tailored to suit the level of interest and potential of each lead, resulting in higher conversion rates.

4.  Seamless Integration with CRM Systems : The majority of mobile lead collection apps can integrate directly with Customer Relationship Management (CRM) systems. This seamless data transfer ensures that lead data is automatically stored in the company’s CRM, simplifying lead tracking and nurturing processes.

5.  Multimedia Capabilities : Mobile apps often allow exhibitors to enhance lead collection by capturing additional data through multimedia tools. For instance, photos, videos, or audio notes can be attached to leads, providing valuable context and facilitating more personalized follow-ups.

6.  Real-time Analytics : Mobile apps often come with analytics features that offer insights into lead demographics, booth traffic patterns, and other key event metrics. This data empowers businesses to assess the effectiveness of their trade show strategies and make data-driven decisions for future events.

Tips for Maximizing Lead Collection with Mobile Apps

1.  Choose the Right App : Research and select a mobile lead collection app that aligns with your business needs and integrates smoothly with your existing CRM system. Test the app before the event to ensure it meets your requirements and is user-friendly for both your team and potential leads.

2.  Train Your Team : Conduct thorough training sessions for your booth staff to familiarize them with the mobile app’s features and functionalities. Confidence and competence in using the app will translate into a more engaging experience for visitors, increasing the likelihood of capturing quality leads.

3.  Offer Incentives : Encourage attendees to share their contact information by offering incentives such as exclusive content, giveaways, or access to special events. These incentives can be promoted through the mobile app to increase lead engagement.

4.  Streamline Follow-up Processes : Prepare your follow-up strategy in advance, including personalized templates and content that can be sent to leads directly from the mobile app. Prompt follow-up is crucial in converting leads into customers, so having an efficient system in place is essential.

5.  Promote App Usage : Create pre-event buzz by promoting the use of the mobile app on your website, social media platforms, and email campaigns. Emphasize the benefits of using the app, such as faster lead capture, personalized interactions, and seamless follow-ups.


Trade shows remain a powerful marketing tool for businesses, and leveraging mobile apps for lead collection can significantly enhance the overall success of these events. By embracing digital solutions, companies can streamline lead generation, gain real-time insights, and foster meaningful connections with potential clients. With the right mobile app and a well-executed strategy, businesses can unlock the true potential of trade shows as a platform for growth and success.

Snappii has created a mobile app to help sales people collect data at Trade Shows. It’s called Trade Show Lead Collection.

The Trade Show Lead Collection mobile app is a powerful and convenient way to capture lead data. Utilizing the app, business people can easily collect email addresses, phone numbers, locations and other information necessary to generate leads and develop marketing strategies. All the results will be instantly organized and available for use right from your smartphone or tablet.

Capture leads on the spot easily and quickly. There is no need to:

  • wait for the end of the show and the organizers to give you the attendee’s list
  • collect a stack of business cards and write notes on them
  • spend days for adding all the data into your lead data base

Don’t lose a chance to convert leads into opportunities. Getting leads on the trade shows is no longer a problem!

Add contact data, scan the QR code in the attendee’s badges, take a picture of their business cards and store all this information on your smartphone or tablet. Follow-up with the attendees by instantly sending them follow-up emails and making calls right from the app, all while at the trade show!

Summary app features include:

  • Speech to text
  • Create events or trade shows and add participants to them
  • Capture unlimited number of leads
  • Sync collected data across multiple devices
  • Follow up with the leads: send emails and make calls
  • Scan and read QR codes on the leads’ badges
  • Store data locally on device
  • Capture leads offline at trade shows, exhibitions and events – no internet required
  • Retrieve PDF forms of lead profiles, print or share them via email, network drives and other sharing options available on device
  • Export the collected leads to Excel spreadsheets

Utilizing the Trade Show Lead Collection app you will have the following benefits:

  • Generate leads, capture new info anytime and anywhere
  • Create your own lead database on the spot
  • Have captured data on all of your devices
  • Process data quickly and easily
  • Convert leads to opportunities by instantly following up with people
  • Increase efficiency and data accuracy
  • Save time, increase profit and reduce costs
  • Keep your data safe from others
  • Eliminate paperwork (collecting business cards, filling out paper forms) and go green

If you are not satisfied with our pre-built form solution, you can upload your own PDF form and 100% customize it to meet your specific business needs. Contact Snappii to bring your lead collection to the next level.

 

Snappii Empowers Businesses to Achieve Safety Compliance with Innovative Mobile Apps

[Rochester, NH] – Snappii, a leading mobile app development company, is revolutionizing the way businesses achieve safety compliance with its cutting-edge mobile applications. Through its innovative solutions, Snappii has helped numerous customers across various industries improve their safety protocols, enhance compliance measures, and mitigate risks.

Continue reading “Snappii Empowers Businesses to Achieve Safety Compliance with Innovative Mobile Apps” »

Ted Hanley, Wigan Easicampers

Snappii has been vital in bringing our company into the technological future. Doing away with paper. Instead, we have a digital copy. We all need to do our part in saving the environment. Snappii has solved our problem.

Darleen and Anatoly have been amazing advocates for their brand. It’s given me a way to push my ideas to different venues that help management control each aspect of our business.

Snappii is one of the Top iOS App Development Companies in 2022

Snappii has been climbing fast through the ranks of iOS developers. Which is a hard accomplishment with the intense competition in the market. Snappii has stood out for many reasons, some including their devotion to serving the community and their team of highly skilled mobile development experts.

Continue reading “Snappii is one of the Top iOS App Development Companies in 2022” »

Snappii Further Enhances its DocuMate Scanner App with New Features

This saves hours of work each week spent on filing, sorting papers and organizing electronic documents, and trying to find documents and photos. 

April 6, NH. Snappii is a leading Mobile Business Apps company that enables organizations to go digital with mobile apps and forms.

Continue reading “Snappii Further Enhances its DocuMate Scanner App with New Features” »

Snappii Introduces a FREE DocuMate Scanner App to help people and organizations find their photos and documents instantly with just a few letters

This saves hours of work each week spent on filing, sorting papers and organizing electronic documents, and trying to find documents and photos. 

Continue reading “Snappii Introduces a FREE DocuMate Scanner App to help people and organizations find their photos and documents instantly with just a few letters” »


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