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App Store Optimization. A Significant Piece of App Success

App Store Optimization. A Significant Piece of App Success According to Flurry Analytics, mobile app usage grew an impressive 76% last year. Nowadays mobile apps are becoming the dominant form of digital interaction and customer engagement. Developing a mobile app for your business is a great way to connect with your target audience, drive sales or boost brand loyalty. For Continue reading “App Store Optimization. A Significant Piece of App Success” »

Enterprise Mobility: Expectations and Trends

for blogEnterprise mobility is the hottest trend of modern business. Organizations around the world and of all sizes have recognized the magnanimous power of mobile devices and mobile business apps in maximizing efficiency, improving workflow, and enhancing communication. Continue reading “Enterprise Mobility: Expectations and Trends” »

Mobile Technology Capabilities and Predictions

for blogGartner Analysis

In “Top 10 Mobile Technologies and Capabilities for 2015 and 2016”, Gartner, an information technology research and advisory firm, discussed some technologies and capabilities that will be critical to organizations wanting to unlock the full potential of mobility as part of their Continue reading “Mobile Technology Capabilities and Predictions” »

Amazon Launches AWS Mobile Hub for Rapid App Development

for blogAt the Re:Ivent conference in Las Vegas on October 9, Amazon announced the launch of its AWS Mobile Hub, a service for building, testing, deploying and then monitoring iOS and Android apps. It will help developers offload responsibilities for dealing with back-end cloud services. As Amazon’s CTO Werner Vogels Continue reading “Amazon Launches AWS Mobile Hub for Rapid App Development” »

Tips for Choosing a Business App

for blogChoosing a business app is not the same as choosing a consumer app as you have to consider who, when, and how often will use it and whether the app will really simplify your workflows. It’s unlikely that you’ll find a perfect app for your business at first glance. That is why the tips below can be helpful on your quest for an ideal app for your business. Continue reading “Tips for Choosing a Business App” »

What to Focus on in Mobile App Design

for blog“We’re not in a shift to mobile. Mobile is already here. We’ve shifted”, said Kelly Graziadei, Director of Global Marketing Solutions at Facebook. Indeed, users are spending an enormous amount of time on mobile apps these days. At TAP Conference 2015, Gary Vaynerchuk, an entrepreneur and investor rightfully Continue reading “What to Focus on in Mobile App Design” »

Predict Challenges and Get Benefits from Enterprise Mobility

for blogThe Accenture survey of 2000 executives in nine industries and 15 countries shows that 87% of executives believe apps are necessary to fully release the benefits of digital technologies, while 82% think enterprise mobile apps are an integral part of their organization and key to unlocking vital data from Continue reading “Predict Challenges and Get Benefits from Enterprise Mobility” »

Why Citizen Development is on the Rise

for blogCitizen developers, a term defined by Gartner as users who create new business apps for consumption by others using development and runtime environments sanctioned by corporate IT, are on the rise. Gartner’s Citizen Development is Fundamental to the Digital Workplace report predicts that 70% of Continue reading “Why Citizen Development is on the Rise” »

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